Paid Ads Management (Google & Facebook) | PPC Strategy, Setup & Optimization
Paid Ads Management • Google & Facebook

Profitable Google & Facebook Ads — Built, Tracked & Optimized to Drive Real Results

We plan, launch, and scale high-performing campaigns across Google Ads and Facebook/Meta—covering strategy, builds, conversion tracking, creative, A/B testing, and weekly optimization—so you get more qualified leads and sales at a target CPA/ROAS.

PPC dashboard showing conversions, CPA and ROAS trends
Google Facebook Instagram YouTube LinkedIn TikTok

Full-Funnel Paid Ads that Drive Pipeline

From strategy and account builds to creative, tracking, and optimization—we deliver a rigorous PPC program across Google & Meta that compounds real results.

Strategy & Game Plan

Account & Funnel Strategy

We figure out who your ideal customers are, how to reach them, and what to say to get them to take action — then build a step-by-step plan to grow your leads and sales over the next 90 days.

Google Ads Management

Search, Shopping & YouTube Ads

We build and manage high-performing Google Ads campaigns that put your business in front of people actively searching for your services. From search ads to shopping and YouTube, we optimize targeting, keywords, and ad copy to drive more clicks, calls, and sales.

Meta Ads

Facebook & Instagram Ads Management

We create and manage Facebook and Instagram ad campaigns that attract new customers and bring back visitors who didn’t convert the first time. From eye-catching ad creative to smart audience targeting and retargeting, we continuously test and optimize your ads to generate more leads, sales, and ROI.

Tracking

Conversion Tracking & Analytics Setup

We set up advanced tracking so you know exactly where your leads and sales are coming from. From Google Analytics to Facebook tracking, we make sure every click, call, and conversion is measured — so your marketing decisions are backed by real data.

Optimization

Ongoing Optimization & Performance Improvements

We continuously monitor and improve your campaigns every week to increase performance and lower costs. From adjusting budgets and targeting to refining ads and improving landing pages, we make data-driven updates that help generate more leads, sales, and ROI over time.

Creatives

Ad Creative & Landing Page Design (Add-Ons)

We design eye-catching ad creatives and high-converting landing pages that turn clicks into leads and sales. Built to match your campaigns and messaging, our pages are optimized for performance, user experience, and conversions.

Get a Free Website Audit
Creative concepts pinned on a board for ad campaigns

Typical Results (Based on Industry Benchmarks)

25–60%Lower Cost-per-Lead (CPL)
2–5xReturn on Ad Spend (ROAS)
+35–120%More Qualified Conversions
7–14 daysFrom kickoff to launch

Results vary based on industry, budget, competition, and starting point.

ROI-Focused PPC Management Packages

Transparent monthly management fees only. Your ad budget is paid directly to Google or Meta, and we do not mark up ad spend. Cancel or upgrade anytime.

Starter

$499 / mo

Ideal for local businesses or new brands looking to launch and test paid ads with expert setup, tracking, and ongoing optimization.

  • Choice of Google or Meta (Facebook)
  • 1–2 campaigns / up to 10 ad groups
  • Conversion tracking setup (GA4 / Meta Pixel)
  • Weekly optimization & monthly reporting
  • Budget guidance, audience refinement & negative lists

Recommended ad budget:$500–$1,500/mo paid directly to Google or Meta

Performance

$1,499 / mo

Designed for brands that want to scale aggressively with deeper targeting, more channels, advanced tracking, and performance modeling.

  • Full Google & Facebook + YouTube / Display
  • Weekly strategy calls & creative refreshes
  • Server-side tracking / CAPI where supported
  • Custom dashboards & cohort analysis
  • Budget pacing & ROAS modeling

Recommended ad budget:$3,500–$7,500+/mo paid directly to ad platforms

Elite

Custom / mo

For e-commerce brands, multi-location businesses, and advanced funnels that need deeper strategy, creative production, and hands-on support.

  • All major platforms & markets
  • Creative studio & product feed optimization
  • Attribution modeling & MMM guidance
  • Direct-response video production
  • Dedicated Slack + weekly standups

Custom ad budget planningbased on goals, offer, funnel, and market competition

Important: These prices are monthly management fees for strategy, setup, optimization, and reporting. Ad spend is separate and billed directly by Google or Meta. We help you choose the right budget based on your goals, location, competition, and growth stage. One-time setups may apply when needed, including Google Ads, Google Tag Manager, GA4, Meta Pixel, Conversions API, product feed setup, and landing page builds.

How We Launch & Scale

1) Discover

Market, offers, goals, ICP, keywords/audiences, and baseline metrics.

2) Architect

Campaign structure, budgets, targeting, creative matrix, tracking plan.

3) Build

Ad copy/creatives, extensions, feeds, events, and QA in sandbox.

4) Launch

Go-live checklist, budgets, early pacing & safeguards, and alerts.

5) Optimize

Query mining, bids, creatives, audience & placement tuning weekly.

6) Report

Actionable insights tied to CPL/CPA/ROAS with next-step tests.

Growth chart on a laptop showing improving ROAS and CPA

Paid Ads FAQs

What’s included in your monthly management?
Strategy, campaign builds, conversion tracking, ongoing optimization, creative/copy testing, budget pacing, and performance reporting. Higher tiers include server-side tracking, dashboards, and more frequent creative refreshes.
Do you manage both Google and Facebook/Meta?
Yes. We can manage either platform individually or both together for full-funnel coverage, including YouTube, Display, and Instagram placements.
Is there a minimum ad spend?
We recommend at least $1,000–$3,000/mo per platform to reach statistical significance for testing. We’ll advise based on your goals and industry.
How soon will we see results?
We typically launch within 7–14 days of kickoff. Expect the first wave of learnings in weeks 2–4 as algorithms calibrate and tests complete.
How do you track conversions?
GA4 + Google Tag Manager, Google Ads Enhanced Conversions, Meta Pixel & Conversions API. Phone call and form tracking as needed.
Do you offer creative and landing page services?
Yes. We produce ad creatives (static/video) and build optimized landing pages with message-match and CRO best practices.
Are there long-term contracts?
No long-term lock-ins. Month-to-month with the option to pause or upgrade as you scale.

Ready to Start Converting

Get a custom plan, budgets, and first-month testing roadmap within 48 hours.

Talk to a Marketing Specialist

Mon–Fri • 9am–5pm ET